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管理咨询全套版(多个英文文件)

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管理咨询全套版(多个英文文件)电子书简介
McKinsey Guidelines for Case Preparation Kellogg students who participate in McKinsey & Company’s Case Interview Workshops are usually asked to bring a prepared case to be used in breakout sessions during the workshop.  These guidelines are distributed in advance to aid participants in their case preparation. WHAT IS A CASE INTERVIEW?    A case is a description of a real business problem.  Case interviews are designed to test problem-solving skills.  A case interview typically lasts 20 to 30 minutes and is a verbal exchange between the interviewee and the interviewer.  During a case interview, the interviewee asks the interviewer questions to get enough data to recommend a solution; the interviewer provides the information that is asked for and helps the interviewee stay on track to develop an approach.  At the end of the interview, the interviewee should be able to recommend a solution to the original problem presented by the interviewer.  Understand that the interviewee is not often expected to find a solution to the problem; a logically structured, fact-based recommendation is usually enough.   Remember, the case interview is designed to mimic a typical McKinsey client engagement: clients hire McKinsey to make a recommendation about a problem that they are having.  The objective of the interviewee is to identify the key issues of the problem, develop potential approaches to making a recommendation, and if possible, hypothesize a solution. HELPFUL GUIDELINES FOR PREPARING YOUR CASE The following sections provide guidelines developed by McKinsey & Company to assist you during your case preparation.
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